QR Code Marketing

Marketing with QR codes allows you to communicate with your customers when your not there. You can share coupons, directions to your event or store, share your contact information directly to their phone (VCARD), bring up a map to your location on their phone, take them directly to your webpage or social media site (facebook), you can even send them to a video! There are so many things you can do with QR marketing that the sale campaigns are endless! Where you put QR codes is as limitless as your imagination.

Placing a QR code on the back of you business card is great start. Customers take a lot of business cards but getting into a customers phone is the hard part. With a QR code on the back of your card they can input your contact info immediately and painlessly onto their phone. Placing QR codes onto your fliers, printed product or business material is another great strategy. Give us a call and we’ll help you design your website, business card, or print ads with QR codes on them that will start getting customers linked to you immediately!

A January 2012 survey by iModerate Research Technologies revealed that more than half of all smartphone users had scanned a QR code, with one in five purchasing an item after the scan. To the delight of marketers, 70 percent of survey respondents reported that scanning and accessing information was an easy experience.

Over 50% of all mobile phones in America are smart phones and that number is growing fast. Economic studies are predicting that smart phones will influence more than 689 billion dollar in sales by 2016. Not only do people shop on smart phones, but they collect sale information, addresses and phone numbers of business they pass every day. How many times have you or have you seen someone snapping a picture of a Costco product description card while shopping?